The Ordinary Natural Moisturizing Factors + Beta Glucan Review

BeautyBrief™

Brand

The Ordinary

Product

Natural Moisturizing Factors + Beta Glucan

Claims check

The formula strongly supports lightweight hydration and barrier comfort, while the current product page does not provide public finished-product study detail establishing the claimed all-day hydration duration after one application.

Shopper fit

  • Dry
  • Normal
  • Combination
  • Oily
  • Sensitive

Formula flags

  • None identified

Shopper preferences

  • Vegan
  • Cruelty-Free

Key ingredients

Beta-GlucanProvides humectant support central to the lightweight hydration positioning.
BetaineAdds water-binding and conditioning support.
UreaAdds a separate natural-moisturizing-factor component that supports water retention in the lightweight gel.
Sodium PCAAdds another component of the natural-moisturizing-factor system.
Sodium HyaluronateAdds hyaluronic-acid-based hydration support.

Price tier

$ Budget

Value check

The Budget tier is well supported by a broad humectant and natural-moisturizing-factor system plus barrier-related lipids in a lightweight gel; the main tradeoff is limited occlusion for shoppers who need a richer cream.

Where to buy

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Bottom line

This is a strong Budget lightweight moisturizer with broad humectant support and a gel texture that especially suits oily and combination skin. The brand positions it for all skin types, including sensitive skin, while dry skin may still need a richer format and the claimed all-day hydration duration is not independently detailed on the public product page.

What is Shopper Fit?

Shopper Fit shows who The Beauty Briefing finds the product is reasonably suited for after reviewing the complete formula or product design, product format, expected performance, directions, tolerability, usability, and available evidence.

Depending on the product category, Shopper Fit may reflect factors such as skin type, hair or scalp characteristics, product needs, routine compatibility, sensitivity, experience level, or practical use considerations.

Shopper Fit is BB's editorial product-fit assessment, not a copy of the brand's marketing. It is not a diagnosis, a guarantee of results or tolerance, or a claim that the product is suitable for everyone.

What are Shopper Preferences?

Shopper Preferences are product attributes The Beauty Briefing has enough evidence to treat as established for the exact product. A brand statement, badge, or retailer claim alone is not enough.

Vegan
BB found sufficient documentation to verify the vegan claim within the documented product scope.
Cruelty-Free
BB found sufficient documentation to verify the cruelty-free claim within the scope of the evidence reviewed.
Non-Comedogenic
BB found sufficient product-specific evidence or documentation to support the non-comedogenic claim. A brand claim by itself does not qualify.
Dermatologist-Tested
BB verified documentation showing the exact product was tested with dermatologist involvement. This does not mean dermatologist-recommended.
Ophthalmologist-Tested
BB verified documentation showing the exact product was tested with ophthalmologist involvement.
Hypoallergenic
BB found sufficient product-specific evidence or documentation to support the hypoallergenic claim. It does not guarantee that no shopper will react.
None Found
BB did not find sufficient evidence to verify any of the controlled Shopper Preferences for the exact product.

Brand marketing tells BB what to investigate. BeautyBrief tells the shopper what BB has established.

What are Formula Flags?

Formula Flags identify characteristics of a product's formula that materially affect shopper fit, tolerability, routine compatibility, or use. A flag does not mean an ingredient is bad or that the product is unsafe. It highlights something worth knowing before you buy.

Fragrance
Added fragrance or parfum that materially affects shopper fit or tolerability.
Essential oils
Essential oils that are relevant to fragrance exposure, sensitivity, or use.
Drying alcohols
Volatile alcohols at a level that materially affects feel, dryness, or tolerability.
Retinoids
Retinoid actives that affect routine compatibility, tolerability, or use.
Exfoliating acids
Exfoliating acids such as AHAs, BHAs, or PHAs at a functionally relevant level.
Comedogenic concerns
Formula characteristics that warrant additional consideration for breakout-prone shoppers.
Sulfates
Sulfate cleansing agents that materially affect cleansing strength, skin or hair feel, or shopper fit.
Silicones
Silicones that materially affect texture, finish, or shopper fit.
Added color
Added colorants that materially affect the finished formula or shopper use.
Other
Another formula characteristic materially affects shopper fit or use.
None identified
No defined Formula Flags materially affect shopper fit or use.

Formula Flags are informational. They are not a list of ingredients everyone should avoid.

The Ordinary Natural Moisturizing Factors + Beta Glucan is a Budget lightweight gel moisturizer for dry, normal, combination, oily, and sensitive skin that wants hydration without a rich or oily finish. Beta-glucan, betaine, amino acids, sodium PCA, urea, sodium hyaluronate, phospholipids, sphingolipids, and glycerin create a broad water-binding and barrier-support system.[1]

The main tradeoff is occlusion. The Ordinary says the formula suits all skin types and is particularly useful for oily and combination skin because of its non-greasy gel texture. Dry skin can use it, but shoppers who need more occlusion may prefer a richer cream.[1]

Beauty Briefing Verdict 2026 09 22T164004.115

What it claims

The Ordinary says the moisturizer provides all-day hydration after one application and supports the skin’s natural moisture barrier. The brand highlights natural moisturizing factors, beta-glucan, amino acids, and ceramides and positions the gel for all skin types, including sensitive skin.[1]

Claims vs. formula

The hydration claim is well matched to the formula. Betaine, beta-glucan, amino acids, sodium PCA, PCA, sodium lactate, urea, sugars, sodium hyaluronate, and glycerin create multiple routes for water binding. Phospholipids and sphingolipids add barrier-lipid context without turning the product into a heavy cream.[1]

The brand also claims all-day hydration after one application. The current product page does not provide public finished-product study details supporting that duration, so BB treats the all-day wording as a brand claim rather than a verified performance endpoint.

Ingredients that matter

Beta-Glucan: Provides humectant support central to the lightweight hydration positioning.

Betaine: Adds water-binding and conditioning support.

Urea: Adds a separate natural-moisturizing-factor component that supports water retention in the lightweight gel.

Sodium PCA: Adds another component of the natural-moisturizing-factor system.

Sodium Hyaluronate: Adds hyaluronic-acid-based hydration support.

Close-up of skincare serum with bubbles, highlighting Beta-Glucan benefits.

Beta-Glucan

Beta-glucan is a family of skin-conditioning ingredients with some human support for hydration and comfort. Source, form, and the complete formula matter more than a large beta-glucan percentage or broad…

Read the IngredientBrief
Betaine

Betaine

Betaine is a well-established humectant and skin-conditioning ingredient that adds lightweight moisture support. It is useful but replaceable, and it should not be confused with similarly named betaine surfactants or…

Read the IngredientBrief
Woman applying skincare cream with Urea for dry skin.

Urea

Urea is a well-supported humectant for dry skin that becomes more keratolytic at higher strengths. The right concentration depends on whether you need hydration or targeted smoothing.

Read the IngredientBrief
Sodium PCA

Sodium PCA

Sodium PCA is a well-established humectant and component of skin's natural moisturizing system. It supports hydration inside a balanced formula but is highly replaceable and usually does not need a…

Read the IngredientBrief

What to expect in the short term

Expect a light gel that absorbs quickly and leaves less residue than a traditional cream. Oily and combination skin are especially clear texture fits, while sensitive skin has the advantage of a formula without fragrance, drying alcohol, or silicone under the brand’s current formulation disclosures.[1]

What to expect over time

Continued use should be judged primarily on whether the formula maintains comfortable surface hydration and works consistently within the routine. The broad natural-moisturizing-factor system supports that role, while the exact all-day duration remains less transparent than the formula’s basic hydration logic.

Who it fits

Dry, normal, combination, oily, and sensitive skin all fit the brand’s current positioning. Oily and combination skin are especially clear texture fits because The Ordinary specifically highlights the non-greasy gel format for those skin types.[1]

Dry skin may still prefer a richer cream when the environment is very dry or when barrier impairment makes a lightweight gel feel insufficient.

Compare before you buy

The Budget tier is easy to justify for shoppers who want a broad humectant and natural-moisturizing-factor system in a lightweight gel. The main decision is texture rather than ingredient count: shoppers who need stronger occlusion should compare a cream, while shoppers who dislike rich moisturizers have a clear reason to choose this format.

Final Assessment

The Ordinary Natural Moisturizing Factors + Beta Glucan is a strong Budget lightweight moisturizer with broad humectant support and a gel texture that especially suits oily and combination skin. The brand positions it for all skin types, including sensitive skin, while dry skin may still need a richer format and the claimed all-day hydration duration is not independently detailed on the public product page.

Last reviewed: October 2026

Sources

  1. The Ordinary. Natural Moisturizing Factors + Beta Glucan. Current official U.S. product page. Accessed October 6, 2026.

    Used to verify current product identity, complete ingredient list, all-skin-type and sensitive-skin positioning, oily/combination texture fit, all-day hydration and barrier claims, directions, and current product status.

    Return to citation.

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